I know firsthand what it’s like to work with clients and customers who value what I have to offer (and those who don’t). I think it’s easy to believe that when you start a business, you’ll magically attract the right people (the ones who value your time and work) when in reality, most of the time, we spend a lot of time working with customers and clients who teach us what we don’t want. (we’ll call those hard lessons to learn). But the truth is, it’s those lessons that teach us to listen to our gut when it comes to the types of people we attract, and over time, we become great at attracting the right audience and saying no to the rest. 

But let me go back in time for a minute. To a time where I didn’t feel valued. Where I felt like I poured my heart into everything I did just to have it go unnoticed. I often sat there and wondered if pursuing a career in something that I am attached to emotionally, something I cared so much about, was the right decision. I think part of me is more vulnerable by choosing this as my job. Because to me, it’s more than a job. It’s something I created from nothing in hopes that the person I’m creating it for, is someone who values it. Pouring your heart into something you love for a long time just to feel like it’s not valued will run you into the ground eventually. 

The truth is that a lot of us spend a long time getting hung up on what we are not to justify the fact that we don’t value ourselves enough. We focus on all the things we aren’t excellent at instead of the pieces that make us great. The idea of truly valuing our time, work, vision, and dreams is always tied to something in the future. We become accustomed to it always being just out of reach because we’re not willing to seize it and hold on to it.

That leads us to the million-dollar question is; how do you get others to value what you do? 

It starts with you.

The first step in getting others to value you is to value yourself.

There are countless hours of work I put into this business. Countless nights that I would stay up all night to get my work done because it was the only time I could because it was when my little ones were sleeping. Countless hours on the road. Nights away from my family. Countless hours of trying over and over to get it right and countless of hours of failing and trying it again. Long days of work while holding my son while he’s sleeping. I have taken every day and pushed towards my goal, and I am the only one who knows how much I have had to sacrifice.

Do you know who values what I do most?

I do.

I know how much I have had to sacrifice and how hard I have worked. I know the hours, the days, the years I have put into this. There have been a million things that I have had to sacrifice to get to where I am now. I value every minute of my day, and at the end of the day, I have become very picky in choosing where I spend my time and who I spend my time on. I am ok with walking away from someone who does not value what I do. Because I know there are people out there that value everything I do. 

So the first step to getting others to value your time, your effort, your work – is to value yourself and your time.

The second thing is learning how to recognize those that will value what you do and those that don’t. With this, you will also need to learn to let go of those that don’t. It’s learning how to filter through people to find your dream client or customer. The people that see how hard you work and they appreciate everything you do for them. It’s not always easy to figure this out but take the time to figure out who your dream client is. 

Have you ever had a ‘dream client or customer?

If yes, sit down and write down what about them you loved so much. Then figure out how to find more of those types of people. Learn to see signs of a dream client and signs of a client that you’ve had in the past that didn’t appreciate everything you did. You’ll soon know exactly how to figure out who falls into what category, and more importantly, how to find more of the right people!

Here are a few things I look for:

They know how hard I work

Someone who understands how much work goes into creating quality products, resources and services. Since most of my clients and customers also have their own business, I always try and connect with those who really understand how much work goes into running a business and creating quality products and resources. Often this is someone who’s been in business for themselves for quite some time and is willing knows the importance in investing in quality items. Someone who has this understanding will always value what we do more than those who do not. 

Their style lines up with mine

You’ll never find an industry that doesn’t have competition in one way or another. Most of the time, there is no shortage of people who have the same thing of service or product available. So what separates these options really comes down to style and vision. For example; Our social media captions are written in a specific voice and style. I know they won’t be a perfect fit for everyone who’d like to get professionally written social media captions delivered each month, but by staying true to this style of writing, we create a resource that ends up being the perfect fit for a lot of business owners. My goal with these captions is not to be a generic option for anyone with a business. Instead, I want these captions to be a perfect fit for the right business owners. 

They value my prices

Like so many others, I started my business charging very little for my time. As time went by and my business grew, my pricing increased as well. One of the most interesting things I found was that charging higher prices helped me attract more of my ideal clients and customers. The ones who didn’t question my pricing tried to get a discount or attempted to compare my pricing to someone else offering something similar in hopes that I would doubt my pricing and lower it. Those types of people often don’t make the best clients and customers, and I learned very quickly that to FEEL valued, I need to charge accordingly. 

They’re excited to support my business

I’ve had thousands of customers from all over the world over the years. 80,000+ people who have in some way ordered something from our shop, became a member, or hired me for something more specific. Regardless of how they found out about Modern Market, it’s the ones who are genuinely excited and connected to this company that I’ve built that always bring me the most joy.

I think because this business is more than just products, resources, and services to me. I feel connected to the people who support it because we’re all in the same business of chasing our biggest dreams. It’s a community of creatives that just understand what it means to put this much work into what we do so when they come along and show their support and are excited to be part of something bigger; it just feels like all the little pieces have fallen into place.

Anyways…those are just a few things that I look at. There are so many signs that you can learn to see in your dream client and customer. You just have to learn what to look for and learn to walk away from those that show signs of not valuing what you do.

With how much energy, time, and work you put into your business, you deserve to be supported by people who value what you do. More importantly, you have to value it first. You have to raise that bar and never bother with losing out on anything that’s below your highest standard.

You deserve only the best. 

If you’re ready to start moving in the right direction and become amazing at getting things accomplished then let me explain this concept to you. It might sound simple but take the time to actually think about it. Let it sink in. I believe this concept needs to be understood by every business person out there. 

I often get asked how I managed to grow my business and Wordsmith Membership so quickly and I can say that it had to do with a lot of things. One of them is reading a lot. I’ve never been able to get lost in storybooks, but hand me a book on business and I can’t put it down. I soak it up like a sponge and then piece it together to make it fit my life, my business, and the way I run my business. Something about business fascinates me, and I love reading how things work, how ideas succeed, how they fail. I love reading stories about others that built a business empire out of a simple dream.

The 80/20 Principle

I remember reading about something called the 80/20 principle. It’s actually a really simple concept, but to me, it was absolutely mind-blowing. For the past few years, I have applied this 80/20 principle to running my own business and it has helped me in so many ways. It helps me make decisions quickly and always reminds me of the big picture.

Most people believe that when you put hard work in, you get the same return. If you put 50% of hard work, you’ll get 50% in results. The problem with that concept is that it usually doesn’t actually work out like that. People that have this mindset all too often spend time on the wrong things and move forward a lot slower than those who understand the concept of the 80/20 principle.

The 80-20 rule will teach you to focus on what’s really important in your life and your business. You can apply it to almost every aspect of your life and business and below I’ll list a few ways photographers can think about the concept.

The 80-20 rule states that 20% of inputs create 80% of the outputs and that 20% of the effort leads to 80% of the results.

Here are some examples in business when it comes to the 80/20 principle.

CLIENTS & BUSINESS

80% OF BUSINESS COMES FROM 20% OF YOUR CLIENTS/CUSTOMERS

Figure out who your top 20% clients/customers are!

80%  OF YOUR NEW CLIENTS/CUSTOMERS ARE REFERRED OVER BY 20% OF YOUR CURRENT CLIENTS/CUSTOMERS

Who are your top 20%? They bring in over 80% of your NEW clientele/customers!

80% OF CLIENTS/CUSTOMERS COME FROM 20% OF THE BUSINESS REACH 

What is your top 20% business outreach strategy? It is bringing you 80% of your clients/customers!

80% OF COMPLAINTS COMES FROM 20% OF YOUR CLIENTS/CUSTOMERS

Unhappy clients are hard situations to deal with but realize that it’s only 20%. (Although in the moment it might feel like 80%)

SALES & SESSIONS

80% OF SALES ARE GENERATED BY 20% OF YOUR CLIENTS/CUSTOMERS

This is KEY – Who are your most loyal clients/customers? They generate 80% of your sales!

80% OF PRODUCT SALES COME FROM 20% OF YOUR PRODUCTS

What are your BEST sellers? Those items account for 80% of product sales!

80% OF REVENUE COMES FROM 20% OF YOUR CLIENTS/CUSTOMERS

Again – Who are your BEST clients/customers? They account for 80% of your entire business revenue!

TIME MANAGEMENT & OFFICE WORK

80% OF BUSINESS IS DONE IN 20% OF THE TIME (YEAR, MONTH, WEEK OR DAY)

Know when your busy season is and make sure work extra hard during that time – it brings you 80% of your business!

80% OF RESULTS ARE ACHIEVED BECAUSE OF 20% OF THE TASKS

KNOW what your important tasks are – 80% of results come from those tasks alone! Don’t waste so much time on the little things.

80% OF EMAILS ASK 20% OF THE QUESTIONS

Do you get a lot of repeat emails from a lot of people? Save yourself time by creating email templates. 80% of ALL your emails are looking for the same information!

80% OF YOUR TABS OPEN IS 20% OF WHAT YOU SHOULD BE DOING

How many search browser tabs do you have open right now? 80% of them are unnecessary!

SOCIAL MEDIA & BLOGGING

80% OF YOUR INTERACTION COMES FROM 20% OF YOUR FOLLOWERS

Who are your most AWESOME fans? They make up 80% of all your interactions!

80% OF YOUR TRAFFIC COMES FROM 20% OF YOUR KEYWORDS

Know what your TOP keywords are – they bring in 80% of all your traffic!

80% OF SOCIAL SHARES COME FROM 20% OF THE SOCIAL UPDATES

What posts get the most shares and attention? They get you 80% of all shares!

MARKETING & ADVERTISING

80% OF SALES COME FROM 20% OF YOUR ADVERTISING 

What advertising method works best for your business? It brings in 80% in sales!

80% OF BOOKINGS COME FROM 20% OF YOUR MARKETING

What marketing method works best? It brings in 80% of your bookings!

Hope you enjoyed this post! And always remember the most important rule of all:

80% OF SUCCESS IS SHOWING UP

If you’re ready to start focusing on the right things, it starts by figuring out what your 20% is first. Once you know what that is, you’ll be able to focus on the pieces that move your business (or life) in the right direction. The best thing about the 80/20 principle is that you can apply it to literally anything in life and business. Looking to learn a little more about this? There’s a ton of books on it, but I highly recommend reading The 80/20 Principle: The Secret to Achieving More with Less by Richard Koch.

Let’s talk about time management! Do you ever feel like your day is passing you by, and you haven’t really gotten anything that you had hoped to get done for the day accomplished? You’re sitting there working on…stuff…but nothing specific? Well, you’re not alone! In this article, I’ll go over some of my favorite things to do in order to stop wasting time.

Many of us deal with time management issues, especially those who work from home and have their own business.

Instead of working at a job that is 9-5, we have one that is 24/7. And it’s those 24 hours every day we have to look at, organize, and strategically set up to maximize our outcome for getting tasks accomplished for work and life.

IT ALL COMES BACK TO TIME-MANAGEMENT

Below I wrote out my favorite time management tips, and I’m hoping they help you plan and organize your workday, all while getting closer to your personal goals and helping you stop wasting time.

The biggest lesson I’ve had to learn as an entrepreneur is time management. And let me tell you – it was a hard one to learn. I look at it this way. You can run your business without time management skills and work against yourself for the rest of your career, OR you can learn how to be a time management genius.

Let’s be honest, running a successful business is one big net of getting things done to get you closer to your goal. The only way to do this is to know how to manage every little thing that relates to you running your business.

MAKING A PLAN

You need to have a structure, a plan, a schedule, deadlines, and you need to actually get it done. You need to be strict with work hours and not let your business run your life. I think this goes especially for those of you like me that work out of your home. Your office is right there, in your home, and it is easy for your job to start ‘ruling’ your life.

Sometimes it can feel like work is around you 24/7. You’re always checking your phone for notifications. You’re trying to squeeze in work in between making dinner and bath time. You go to bed only to be woken up by your phone binging and feeling like you need to get up to answer that one email which we know will lead to answering just another ten more. You’re stressed because you feel like you can’t be there for your kids 100% and be running your business 100% no matter what; you never have enough time in the day.

I hear you! That was my life before I learned how to manage my time. My new normal? I know what I need to do when I’m in my office. My phone does not run my sleep cycle and for the first time, I feel like I can be a happy, unstressed mom with my kids again. I hope that these little tips will help you too.

And please note, this is coming from a working mama (I have four kids between the ages of 9 months-13). I homeschool and have to balance both life, motherhood, homeschooling, and business. So this is coming directly from someone who has a full plate and a very wild house most days.

1. DESIGNATE A WORKPLACE

Hint: it should not be your kitchen counter, your bed, your sofa, your patio. Pick a room or a corner in your home that when you sit down at, you know it’s time to buckle down and get your work done. It’s not the time to catch up on Facebook or play on Pinterest. It’s time to knock off items from your to-do list.

Know what time you need to start working and should be done working. It might not be a solid amount of hours; it might be three large chunks of time throughout your day. You run your business; you get to pick your hours. When you’re at work, work. When you’re not, then enjoy your time away from work.

2. MY TO-DO LIST

I have ONE relevant folder sitting on my desk. It’s a to-do list. I have a million checklists, and it is never-ending. Anytime I have something I need to do (it could be answering a particular email, calling someone back, scheduling an appt) it gets added next in line. As I work, I check them off as I go. My bigger projects are added to the list, and they usually have separate to-do lists. You know how it goes. My checklists…have checklists… it’s a never-ending list, but it is the one big thing that keeps me moving forward. And quickly. When I get done with something, I don’t waste a minute thinking about what else needs to get done; I look at my list and choose my next item.

3. QUIT MULTITASKING (AKA, WASTING TIME)

If you’re working on something, work on that ONE thing. Not that one thing, plus three more. The only two things you should be doing is working on something AND drinking your favorite coffee drink. That’s as far as your multitasking should ever go. Know what’s important and put the focus there.

Manage your lists by working on the most important thing first and then move on to the next important thing on the list.

This goes hand in hand with knowing what’s on your list that holds the most value. You should be able to look at them and, within a few seconds, know what you need to be working on next. It’s a good idea to know which three items would qualify as your ‘three most important tasks’ when you get your workday started.

4. USE THE RIGHT PLANNER

After years of buying planners (and not using them), I finally decided to make my own. One designed for goal-driven business owners in mind. It comes with so many incredible printable pages to help you plan and stay on track to reaching your goals, including a pretty to-do list for each month. I’m telling ya…it’s a game-changer! 

I made the planner FREE so you can download it, get it printed and get to work. 

CLICK HERE TO DOWNLOAD THE BUSINESS PLANNER.

5. AVOID DISTRACTIONS

This is a hard one to do for some. But I know I am more productive when my phone isn’t in the same room. So I make it a point to keep it out of sight where I won’t be tempted to check notifications. If you find yourself constantly picking up your phone to see what’s going on, try putting it elsewhere, at least for the time being that you’re at your desk working.

6. BATCH WORK

This is probably one of my favorite ones to do. Instead of bouncing between my inbox, blog posts, customer support, and that new online class I’m working on. I bundle my tasks together, which saves me a ton of time.

Take social media posts, for example. I could take 10 minutes every day to find a picture, write a status, schedule that post before moving on to something new. OR I could work on a whole month worth of social posts in 30-40 minutes.

This is exactly what we do with our Social Media Captions Membership. Every month, our members get new captions for the entire month, and all they need to do is customize and schedule them for the month ahead. This batch work alone saves me hours every single week!

Time management is a hard one to master, but with the right system in place, it’s possible to have days where you’re getting tons of work done and getting closer to your goals. There are so many things we can learn to do that will help us not waste time. It just comes down to realizing when we’re doing something that’s not actually being productive and making a change in our daily routine.

CLICK HERE TO DOWNLOAD SOCIAL MEDIA MARKETING WORKBOOK

Since launching our Social Media Membership, we’ve had numerous requests for a workbook, and I’m thrilled to finally release this pretty little thing. It’s a 29-page workbook covering our marketing strategy. We even made sure to include 10 ready-to-go captions so you can jump right in and put this strategy to use!

Social media marketing has proven to be an effective means of boosting traffic and brand awareness for businesses of all sizes, which means that more and more companies are looking to get in on the action. The only problem? Creating a social media marketing strategy can seem like a daunting task, especially if you’re not sure where to start. But by following these three steps and using the Social Media Marketing Workbook, you’ll be able to create a great social media marketing strategy that works for your business.

The best social media marketing strategy is all about connecting with people—specifically, it’s about identifying who you want to reach and then how you want to reach them. Defining your target audience will help inform what content you should share (and when), how you interact with your followers, and which networks are right for your business. So start by defining who exactly you’re trying to reach before getting started with this social media marketing workbook.

CLICK HERE TO DOWNLOAD SOCIAL MEDIA MARKETING WORKBOOK

DOWNLOAD INCLUDES:

29 Social Media Guide
Social Media Strategy
10 Curated Captions
Social Stats Page
Goal Plan Page

Here’s a quick look at some of the pages;

CLICK HERE TO DOWNLOAD WORKBOOK

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A question I often get is about Facebook Advertising. Does it work? Is it worth it? It’s something people email me about, ask me on Facebook, discuss in my private Facebook group. After publishing my income reports and showing that I spent money on advertising, it has brought even more questions my way, and I’m so excited to answer them today. 

Most of you who are reading this probably have tried to use Facebook advertising and either lost money or quickly booked some new clients. This article is here to tell you exactly what will make your Facebook ads work, what won’t.

I have spent plenty of money on Facebook advertising. Plenty of losses and gains. I’ve spent money on ads that brought me nothing but negativity and money on ads that have connected me with some passionate creatives and made it possible for me to scale my business. There are so many possibilities with advertising, and what I think is most important is understanding how they can work for you.

I have made over a million with my business promoting different products and services, including Lightroom Presets, Social Media Captions, and even CRMs. Much of that money was made before ever spending a penny on Facebook. Before spending money on advertising, I had many months making anywhere from $10,000 to $14,000 a month without spending a single dollar in any digital advertising. Facebook advertising wasn’t even an option for me when I started my business, and I surely didn’t have a large enough budget to ever consider investing in any type of advertising when I first got started. So with that being said, let’s dive into what works and how to avoid possible BIG financial mistakes. 

WHAT MAKES FACEBOOK ADVERTISING WORK? 

THE ONLY THING FACEBOOK ADVERTISING WILL DO IS AMPLIFY YOUR CURRENT BUSINESS STRUCTURE AND RESULTS

And that’s not always a good thing!

THIS MEANS THAT IF:

• your business is set up correctly
• you have a business plan and strategy to reach your goals
• your work is something you are absolutely proud of 
• you stand 100% behind your passion and work
• your pricing is set up to bring in profits and create value-based 100% on your personal goals
• understand exactly who your dream client is
• have excellent customer communication skills
• know how to make clients value your service 
• have a strategy in collecting potential leads 
• know exactly how to close the booking deal 
• have a loyal client base that trusts you
• have a brand that people recognize
• put a ton of time into your business
• you have a strong business workflow that keeps you on track
• have a style that is unique 
• you have clients who rave about your service
• know that the clients you have will recommend your business to others and return to you over and over again

FACEBOOK ADVERTISING WILL WORK AMAZINGLY FOR YOU

It will literally take every aspect of your current business and quickly help you amplify the results. Facebook ads will ONLY work for you if your business is set up correctly. I can not stress this enough for those of you who are thinking of not just Facebook advertising but any business advertising that will require you to invest a large amount of money. 

Now Facebook (or any advertising) will blow your money quicker than you can imagine if your business is currently not set up correctly. If you currently have a business where you feel frustrated with how it’s working, you are either not bringing in enough clients/customers, people don’t value what you do, and you don’t have an overall business strategy; advertising is not for you (YET).

This certainly does not mean that it won’t ever be for you, it just means that we have to get it set up correctly first, get everything lined up how it should, go over your goals, make sure that your pricing is where it should, make sure that your brand and website is the best version of your business, and put in a booking strategy that will quickly turn potential clients into loyal clients that are quickly referring more and more loyal customers your way. 

THIS MEANS THAT IF:

• your business is not set up correctly
• you have no idea how to reach your business goals and don’t know how to make it happen. 
• your work is something you are still perfecting
• stand 100% behind your passion but are still struggling to get it where your vision is
• your pricing is set up based on what you read online, or worse, 100% based on someone else’s pricing
• know you want clients to value you, but have no idea what that person looks like
• have a hard time staying on top of communicating with clients
• don’t know how to make clients value your service 
• don’t have a strategy in collecting potential leads 
• you don’t know exactly how to close the booking deal; right now it’s like a hit or miss. Sometimes they book you, and other times you never even hear back from them.
• don’t have a loyal client base
• have branding in your head but haven’t been able to really nail it down in real life
• feel like you don’t have a good workflow and your are constantly stressed about the amount of work you need to get done. 
• you haven’t yet found your style, and are still jumping around a lot. You’re not yet creating consistent work. 
• put a ton of time into your business but aren’t seeing the return
• you have clients who don’t seem to value the amount of effort you put into your work
• Your current clients aren’t really helping you grow your client base

Facebook (or any type of advertising) is not for you YET. 

I’m not saying that if you read that list and said “yep” to every single one, I’m saying that even if 5 of those things lined up with how you feel about your business, it’s not yet time to spend any money in advertising. I also made sure to underline the yet part, because just because your business isn’t ready for it now, certainly doesn’t mean it won’t ever be ready for it!

THE TRUTH IS THAT ADVERTISING IS NOT GOING TO BUILD YOUR BUSINESS FOR YOU

Advertising is awesome; I love using it to grow my business. But take it from someone who had used it before being ready, and lost money, any type of advertising will not put in the hard work you have to do to create a successful business. 

Put in the hard work, figure out what works and what doesn’t. If you’re someone who is currently not fully satisfied with their business and wants to learn the correct way to set up their business, how to find the right clients, pricing yourself correctly, and understand that running a successful business has a lot more to do with following the right strategies and plans that blindly trying different things then I would love to help. 

My business class teaches you everything from start to finish and comes with access to a private online group where I can help you on a more personal level. I don’t want to talk too much about it in this blog post, but seriously, even if you have a tiny piece of you wonder if THIS class could help you, I’m telling you right now, it will! 

Back to Facebook ads: Let’s say that you fall under the category of Facebook ads working great for you, then here are a few important things you need to do when setting up ads! 

START SMALL AND BE CAREFUL

People I talk to about ads often come back with “omg, there’s no way I could spend that much in ads a day! That’s absolutely insane!” I can not stress this enough, and that’s why it’s on the top of the list, but start small! VERY small. $1 a day will end up being $30 a month. If you spend $5 a day, it will end up being $150 a month. The nice thing with social ads, you can start small. 

CREATE A LANDING PAGE

Make sure that you link it to your website! Better yet, create a special page on your website that will give them a nice welcome, talk to them more about what you have to offer and most importantly, have a way for them to fill something out to reach you or get on your email list!

CUSTOMIZE THE TEXT

This one is simple but so important. A lot of people don’t even realize this is possible. When you add a link to Facebook, it will automatically put an image and text from that link. You’ll see the larger ‘header’ text and the smaller text. CLICK on them to edit them!

WHAT ARE YOU PROMOTING, AND HOW MUCH DOES IT COST?

Always make sure to look at how much the service is you are selling and how much it took you to gain that new client/customer. Spending $100 is a lot, but when you keep adding those numbers up, the return is actually pretty good. 

Let’s pretend like for every $100 you get a new $500 client. 

• $100 in ad spend, you’ll make $500
• $200 in ad spend, you’ll make $1000
• $300 in ad spend, you’ll make $1500
• $400 in ad spend, you’ll make $2000
• $500 in ad spend, you’ll make $2500. 

That’s a great return. If you could continue this structure long-term, it would be super easy for you to keep finding more clients using Facebook advertising. 

EXPLORE WHAT WORKS

Facebook advertising has worked great with me, but it certainly is not the only way to utilize advertising. Business owners might also see great results using something like Instagram, and those who offer a physical product might benefit most from using Pinterest, a local flower shop might see best results in using Google ad words! As you can see, there’s a lot out there and what works for one person, might not for another. It’s important to try different things to see which one will be best for you and your business. 

But remember, any form of advertising will only work if you have a business that is set up correctly. If you need help in building a successful business, then I would love to help you! 

The official Business Planner every business owner needs to have!

CLICK HERE TO DOWNLOAD BUSINESS PLANNER

Our goal was to have a printable planner that is beautiful, functional, and inspirational for business owners. Every aspect of this planner has been created to help you organize your business and help you accomplish your biggest goals in 2021!

We’re sure many of you can relate to searching for the perfect planner to. Help you stay organized with all your business tasks. Only to be left finding planners that are beautiful…but lacked the functionality.

This planner is here to help you stay on task, organized, and, most importantly, set goals that you’ll be able to check off one at a time each month. Thousands of photographers and creatives ordered their Business Planner in the last years, and we’re so excited to launch a brand new updated version. 

PLANNER INCLUDES Download with 148 Printable Pages for 2021

• Printable planner download
• Yearly Overview Page
• Yearly Events Page
• Monthly Cover Page
• Monthly Overview Page
• Monthly Income Page
• Social Media Growth Page
• SMART Goals Page
• Monthly Goals Page
• Business Tasks Page
• Monthly Do-Do List Page
• Week One Schedule Page
• Week Two Schedule Page
• Week Three Schedule Page
• Week Four Schedule Page

Ready to get your dream business planner?

It’s as easy as downloading your planner, and getting it printed! 

CLICK HERE TO DOWNLOAD BUSINESS PLANNER

When it comes to the world of marketing and advertising, we’re lucky to live in a time where we don’t just have to depend on word of mouth. We can use modern tools like social media to reach thousands of people from around the world. All with just a click of a button.

If you run a business, you probably spend a great deal of time coming up with content to share and know the struggle of content creation. Sometimes it can be hard to know what to say to place yourself as an expert in your industry, so potential clients and customers are eager to hire and buy from you.

So let me let you in on a little secret…

When it comes to social media, it’s not about constantly selling and promoting what you have to offer.

Instead, it’s a place to build a connection.

A place where people get to know you more, learn from you, see what you do and what you have to offer. It’s so much more than a platform to sell. When you start using it as a tool to connect, you’ll see the sales and booking begin to come naturally.

You might wonder why that is…

When you can build a personal connection and create trust, you no longer have to “sell” yourself to potential clients and customers in order to grow your business. Instead, you can use tools like social media to connect with the right people. By having an open conversation, they will naturally learn more about what you do.

The best thing you can do for your business is offer value to those who need it the most. The truth is, I’ve never liked the idea of ‘selling’ to clients and customers. Instead, I love to see it as me educating them about a problem I can help solve and showing them how to do that. 

Here’s a quick example.

Wordsmith is a membership of professionally written social media captions for entrepreneurs. Entrepreneurs can sign up for free and get the first month’s worth of captions for free to see if it’s the right fit. If they choose to stay, they automatically get new captions, delivered every single month.

THE PROBLEMS IT SOLVES:

• It helps entrepreneurs save time because they get professionally written captions every month and no longer need to write them.
• They instantly get a social media strategy built into the captions. Which will help them connect to more customers and clients.
• By using the captions, they can finally show up on social media the way they have always wanted to. 
• They can quickly customize these captions to who they are and what their business is about.

Our software helps photographers and entrepreneurs with clients manage all aspects of their business. And our beautiful presets help others edit their photos. These presets help create their dream style with just a click of a button. 

For me, it’s never about selling, it’s about offering a solution.  

If you haven’t already, take time to think about the problems your business solves for others. How you can change the conversation from selling to having the perfect solution to someone’s problem. When it comes to getting more sales, more clients, or more customers, it comes down to building more connections with people. People who need exactly what you have to offer.

That leads to more traffic to your business.

Which is what we all want, right?

The #1 traffic referrer for my business is direct traffic. And there’s not a great deal someone can do to alter those numbers. The second leading referrer has always been social media. With over six figures made directly from clients and customers finding me via social media alone, it plays a vital role in my business marketing strategy. Lucky for us, the amount of traffic we get from social media IS something we can alter significantly with the right strategy.

Using social media to book more clients, get more customers, or sell more products is 100% possible. But you have to build your foundation on connection instead of selling. A great way to do exactly that is by using the 5-point strategy, which covers not just promoting your business but other important topics you can use to connect with ideal customers and clients. I’ve used this exact strategy for years, and it’s worked incredibly well. 

Download some free captions to try

If you’re ready for more, I recently created a guide going over my entire Social Media Marketing Strategy. I even included some of the social media captions from our Curated Captions membership. You can jump right in and see for yourself how easy it is to use the power of social media to scale your business!

You can download the complete guide for free HERE. 

It’s loaded with helpful tips and tricks, and absolutely perfect for anyone who’s ready to start using a social media strategy that will actually help them grow their business.

Many business owners out there struggle with feeling guilty about charging what they’re worth. More than likely, you know the feeling of having to put a price on your service, art, and time, or skill. Wanting to charge what you’re worth but fear that others won’t see the value behind what you do.

The struggle between wanting to build a strong business with an income you can live on and deserve, doing what you love while at the same time wanting to give your clients everything they want for next to nothing because you love what you do.

Here’s what makes it hard: Most likely, you got started pursuing your passions not because of the money but because you love what you do. The truth is that many business owners out there are valuing their client’s feelings over their own business goals.

If you calculate how much you need to charge to reach your income goals, that number you might end up coming up with might very likely be out of someone’s budget. It might even be out of many people’s budget. That number might be higher than you feel comfortable with at the moment, and the idea of someone paying those higher prices for your services might be terrifying for you. 

The goal of this post isn’t here to tell you that you need to raise your prices; raising prices is easy. It’s something I had to learn with my own business, and something I hope to pass on to others who might be struggling with charging what they are worth.

I WANT YOU TO REALIZE ONE THING;

YOU ARE WORTH

EVERY PENNY. 

Stop being scared of charging what you are worth and calculate your numbers like a business. You put so much heart into your business so when you sit there calculating how much you need to charge, use your head and a calculator. Put your heart aside just for a little while, so the numbers behind getting your business to become sustainable long term are in your future.

Stop overthinking pricing and putting other people’s feelings above what you are worth.

I can promise you this; by Charging what you are worth you will;

COME ACROSS PEOPLE WHO CAN NOT AFFORD THOSE PRICES.

And that is ok! What someone else can afford doesn’t have anything to do with your worth. You might even find people who think you are worth every single penny, but you still won’t fall into their budget. Accept that not everyone will be able to book with you.

YOU WILL COME ACROSS PEOPLE WHO SAVE UP TO FINALLY INVEST IN YOUR BUSINESS

Because the investment is worth it to them. Working with people who believe you are worth it is one of the best feelings you’ll have as a small business owner.

YOU WILL FIND PEOPLE WHO THINK YOU ARE CRAZY FOR CHARGING THOSE PRICES.

You might even make a few jaws hit the ground. Be proud of your pricing!

YOU WILL FIND PEOPLE COMPARE YOU TO OTHERS BASED ON PRICES ALONE.

And you’ll have no problem wishing them good luck if they would rather work with someone else simply because they have lower prices because you know deep inside that there’s a reason they reached out to you. That they contacted you because they see the quality in what you offer. 

YOU WILL START TO MANAGE YOUR TIME BETTER.

You’ll quickly see what things waste your time and the things that are worth pursuing. Knowing how to manage your time correctly will also help others not take advantage of that good heart you have. I get that when you pursue the thing you are most passionate about, it’s hard to make that a business. To separate wanting to do it all the time for free, for everyone. And finally, turn it into a business where you are spending valuable time doing something you love while also bringing an in income that you can depend on and deserve. 

The beautiful thing about charging what you’re worth and shifting your mindset to realize that you are worth it is that you’ll instantly see your business transform and find those dream clients and customers more often.

When you work with people who don’t question your worth and genuinely understand the amount of work you put into your craft, it validates what you knew all along;

YOU ARE WORTH IT.

It’s time to stop feeling guilty about charging what you’re worth.

Since the new website launch, I’ve had a few people ask why I decided to go with a Showit Website. Over any of the other options out there. Before I dive into why, I’ll start with what I was using prior, and the reason it was no longer the right fit for my business.

Since the very beginning, I’ve have used Shopify as my website platform. As an e-commerce shop, Shopify was always the best option. But over the years of growing my business, it became more difficult to build a space that really showcased everything I had to offer.

For years now, I’ve been making Shopify work, and for years I’ve felt held back as a creative. I’ve had to piece together apps in hopes of creating a space online I loved. Only to become frustrated with it a site that wasn’t a true reflection of my style and vision.

I KNEW IT WAS TIME FOR A CHANGE

Fast forward to this year. I knew it was time to make a big change. I knew I would still keep Shopify for the shop side of Modern Market, but wanted to find the right kind of platform that would make it easier for me to style and customize my site. After months of research and comparing different platforms I decided that Showit would be the best fit.

At the time, I was incredibly nervous about moving everything over. Especially since I had just invested over ten years into building my business on one platform. I knew that in order to grow with my business, I needed more. Now that the switch has been made to Showit Website. I couldn’t be happier.

The number one reason I was so drawn to Showit was the company TONIC, which creates the most incredible pre-made Showit Website Themes you’ll find online. After they launched their Paper Plane theme, I instantly knew it would be the perfect theme for me. It’s exactly what I had in mind for Modern Market. It’s literally like they knew what I wanted and needed and designed a site that was made just for me.

They have so many beautiful themes to choose from, which you can see HERE. If you see something you love, you can even use the code MODERNMARKET to get yourself 15% off!

Below I’ll share the top reasons I decided to go with Showit Website.

BEAUTIFUL DESIGN + FUNCTIONALITY

As I said above, the top reason I ended up going with Showit was because of the design company Tonic. Their website designs are so much more than just a pretty-looking site design. Now don’t get me wrong, of course, I wanted my site to look beautiful. BUT as a business, I needed something that helped me put my best foot forward. As a creative entrepreneur, I needed something to make it easy to showcase everything I have to offer. If you’re looking for incredibly beautiful + functional themes, look no further. I bet you’ll find your dream theme over at TONIC.

SHOPIFY INTEGRATION

Next on my list was that I needed something that would easily allow me to integrate within my Shopify store. This is where I host ALL my digital products, and it was an absolute MUST on my list. To my surprise, Showit makes this super easy. I love that I can have my main site. Which is finally 100% designed the way I want, while still selling through Shopify. I’ve been creating specially designed pages for each of my preset collections. This way I can really showcase the collections available. I’m so happy with how it all looks.

EXAMPLE:

• THIS is what my old product listing looked like.
• And THIS is the same collection designed on Showit.

My favorite part? I can finally show off those pretty before and afters!

EASY TO CUSTOMIZE

One of the main things I was concerned about was being able to actually customize the site and make it look the way I want. Have you ever bought something and then just get so frustrated with trying to use it? Yeah, you won’t feel this way using a TONIC Theme + Showit platform. Within two days of getting started with my theme, I was getting the hang of it. I have to say, the whole process was incredibly fun.

If you’re worried about making the switch over to Showit, and worried about not being techy enough to actually figure out how to do it, I highly recommend using a TONIC theme . Pretty much everything is ready to go and all you have to do is customize it to your liking. Showit support is also top-notch. The few times I couldn’t figure something out, they were super quick to jump in and help.

THE OPTION TO CREATE MORE PAGES

For those who have been following my business over the years, know Modern Market has A LOT to offer. Like a lot, a lot.

• We have beautiful presets.
• Launched over 700 digital products.
• Membership for social media captions.
• Software to help entrepreneurs manage their clients and business.

With offering so many different kinds of products and services, I needed something that would make it easy for me to design and create custom pages. This way, I could create an unlimited amount of special pages while still keeping everything on ONE site.

Before switching over to Showit, the second someone wanted to view our Social Media Captions Membership, they would get bounced off our main site onto another. That style-wise didn’t really match. And then if they wanted to learn more about our software. Again they would get bumped off our main site and to a new one.

Since moving to Showit, I can finally create pages specifically for different products and services. No matter where someone goes on our site, they will get the same style.

The biggest takeaway from making the switch over to Showit and using a Tonic theme is that I finally feel like the website I have, is a reflection of my style, dreams, and vision.

I couldn’t be more in love with this beautiful site we created with TONIC & Showit!

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QUICK LINKS

Tonic Site Shop offers beautiful, customizable website designs for entrepreneurs & creatives.

Paper Plane is the theme designed by Tonic that I used for our website. (Mixed with a few Greyhound Elements)

Showit is a drag-and-drop website platform that provides total creative freedom over the layout and design of your website, all without a single line of code.

An open community that’s built around your brand is the hub for ALL, and I hope that more business owners realize just how powerful communities can be. Maybe by the time you’re done reading this, you’ll be inspired to start your own community too. Here’s how to grow your community online.

If you have a business, you might be wondering how to start, and I’m excited to share some of my favorite tips on doing exactly that. This way, just like me, you’ll have amazing people who are delighted to be part of what you’re doing.

I’m talking about loyal people who value what you do, are excited about the things you are working on, and are the first in line to sign up or purchase your service or product. You are there for them, and they are there for you. I believe all business owners deserve to have that because let me tell you; it makes the world of working for yourself a whole lot more fun!

Ready? Let’s dive in!

DEFINING COMMUNITY 

Let’s define community first; a feeling of fellowship with others, as a result of sharing common attitudes, interests, and goals.

I have this sense of community woven into my business. On my website, social media, the newsletter, you can find it everywhere. Truth be told, I actually love the fact that I have a business that’s not all about ‘me’. It’s about the resources I share to help others. Creating a community feel around my business has always come very natural, because I personally want to include others in what I do. Over the years, I’ve used social media to connect to people, but quickly realized that the conversation can sometimes feel a little one sided.

The whole concept of speaking at people, rather than with people. If you have a business, with social media you probably know exactly what I’m talking about.

• Newsletter, YOUR sending an email to others.
• Instagram, YOU post your photo and captions.
• Facebook page, YOU post your status. 

SOCIAL MEDIA ACCOUNTS VS COMMUNITY PAGES

Now, don’t get me wrong. ALL these are forms of communities and a chance to connect with people, and that’s what makes them great. They are platforms built for you to share what you are most passionate about.

BUT…if we’re all being honest, it often feels like we’re standing on a stage speaking AT people rather than WITH people.

When I think of the word community, I think of like-minded people being together. Chatting about the things we care about and sharing things we love. It’s a busy, welcoming place to be and feels like our favorite place to hang out with people who simply get it because we have things in common.

For the sake of keeping things focused, I want to teach you how to build a community. A place for your ideal customers/clients to hang out and spend time. Where you can share the things you’re passionate about with people who care and connect with them on a personal level. Where you can have open conversations with people rather than being the sole speaker.

The perfect place for this is in a Facebook Group.

Maybe you’ve thought about starting one. Perhaps you already have one but are struggling to get it to grow with the right people. If that’s the case, I’m excited you’re here because I’m about to tell you everything you need to know to build your very own Facebook group community.

You’re probably wondering; How the heck do you build an online community around what you do, and have it grow into a space for you, your business, and those who will become some of your loyalist supporters?

I’m here to tell you, and it’s actually a lot easier than you might think!

FIND YOUR FOCUS

The first thing you need to do is figure out the focus of your group. If you have a business or a passion, you probably already know what you’d like the focus on. Ideally, you want to create a space where you can connect with people who care about what you do, the service you offer, or the products you sell.

What kind of community do you envision?
If you had to choose three topics as the focus, what would they be?
How will the focus benefit those in the group? How will it benefit you and your business?

CREATE GUIDELINES

For a moment, I want you to imagine that you had 10,000 members in your group. What kind of guidelines would you want in place? This will be your group, and you’ll be in charge of making sure that this space is the kind of space people want to spend time. Think about the groups you’re currently in. What kind of posts do you enjoy, and which ones make you want to leave?

Some of my guidelines are (and you’re totally welcome to copy paste these for your own group guidelines!)

GUIDELINE EXAMPLES

• This group will be a positive space to learn, grow, and share. Please refrain from venting, bashing, complaining. All negative posts or comments will be removed immediately.
• Always be respectful and helpful. I will personally help educate, others are welcome to give tips and advice. Please be sure to remain encouraging to others so they, too, can learn and grow.

WHY GUIDELINES MATTER

You probably noticed, but it’s VERY important for me to build a community that is a welcoming space for everyone. I want people to be able to learn, grow, and share what they love. I’m proud to say I get raves about it being exactly that all the time, and I couldn’t be prouder.

When someone joins the group and is quick to judge, bash, or be negative towards other members, they quickly end up leaving because they learn that my group isn’t the space for that. Even with a group with over 16,000 members, this happens maybe once a year…if that. I’m telling ya…it’s a whole lot of sweet people in my group.

Think about guidelines/rules as a way to ensure that the people in your group will remain happy there in the long run. Focus on what guidelines you feel are most important, and you’ll see how over time, those core values of a group just become stronger and stronger.

CONTENT STRATEGY

You’re going to want to come up with a game plan for content because let me tell you, being a group, where no one is active is not very much fun. The more active your group is, the faster it will grow. People enjoy spending time with other like-minded creatives, and a community group is a perfect place for that.

The best advice I have for your group is to come up with your content posts ahead of time. Post them in the group, even when there aren’t a lot of people. It might feel funny at first with a smaller group, but I promise, if you continue posting, others will as well.

Make a list of 7 types of posts, then use this as your weekly guide.
This could look something like

EXAMPLE

• MONDAY – Weekly Goals: Share what you’re working on.
• TUESDAY – Introductions: Tell us about what you do.
• WEDNESDAY – Share: Post some of your work.
• THURSDAY – Help post: Post about something you need help with.
• FRIDAY – Follow Friday: Post your social media account. Fun way to connect with everyone in the group.
• SATURDAY – Helpful Tip: Give your group a helpful tip.
• SUNDAY – Promotion Sunday: Promote one of your products or services.

Of course, you can alter these to match your services and products and create an environment for your community to engage and connect with topics that align with what you and your business are all about.

INVITE MEMBERS

Once you’ve started a group, you’ll need to start telling people about it. You can post about your group and invite people using your current social accounts or newsletters. Since groups have a much higher organic reach, they work better than Facebook pages and Instagram pages so it’s not a bad idea to try and get your followers/customers/clients into your group.

ENGAGEMENT

Now, this is often the tricky part of groups. Getting the engagement up. The truth is this; you’re group MIGHT be slow to start, and that’s ok. Consider it more like a very private hang out for your favorite people. I promise if you stick with it, it will grow, and engagement will go up as well. In no time, you’ll have a group filled with people who love what you have to offer.

ADJUST YOUR FOCUS

Now, as time goes by, don’t be afraid to revisit your focus. It’s normal and perfectly ok for you, your business, your vision, and your group to adjust as time passes by. Take notice of what people are posting in the group. What are the hot topics, and how have you been able to help those in your community the most? Try to incorporate these into your focus moving forward.

GROW YOUR COMMUNITY

Continue to grow your group and make sure to invite those that find you elsewhere to join you there. When it comes to social media, I put the most effort into growing my Facebook group. Even though it has fewer people than my Instagram and Facebook, it outperforms organic reach by a long shot. 

MAKE SURE TO GROW YOUR LIST

The backbone of my business marketing all comes down to my email list. Of course, I love my Facebook group, and social media pages, but since it’s not something I can control (Dear Mark could literally change the rules on all of us tomorrow), I always make sure to maximize the way I grow my email list. An easy way to do this is to include a freebie in the questions they have to answer so you can welcome your new members with a nice freebie, while at the same time growing your email list as your community grows!

BUILD YOUR COMMUNITY TODAY

So if you’re ready to start building your community with people who genuinely care about what you do, then start your community group today! You’ll be so happy that you did. Interested in learning more about Facebook group?

We’re celebrating because the new Showit website site is officially LIVE!

The process of bringing this new vision to life has been so rewarding. It’s been amazing to see everything come together so beautifully.

It’s been years of piecing together different things to get it at least a little bit how I wanted, and it feels incredible to finally have a website that is the 100% what I’ve always dreamt of having. A place for all my ideas, dreams, and resources. 

I spent months researching different platforms and decided to go with Showit Website. With Showit, I am using a theme from TONIC. I was completely blown away by how easy and enjoyable the whole process was. I’m working on a few articles and can’t wait to write more about the actual process of switching over and using a TONIC Theme for my new website for Modern Market. I’ll be sure to link those articles below when they are ready!

WHY YOUR WEBSITE MATTERS

Too often, we underestimate how important websites truly are. How they can completely change our outlook on what’s possible within the dreams, we pursue in life. It’s so much more than a website. It’s the place I get to share all the things I’m passionate in one place. While making an impact around the world.

So happy to finally share this new site with all of you. I’ll be writing a few articles on the process of switching over to a Showit.

This new launch has also allowed me to shift with my business. For those of you who have been with me from the very start know I got started as a portrait photographer who specialized in documenting motherhood. Later on, Modern Market was the place I shared the resources I used to grow my creative business. Over time it’s turned more and more into a community.

A community that I’m so honored to serve.

A NEW DIRECTION

Over the last year, I’ve done a lot of soul searching on the direction I wanted to go and knew I wanted to open the doors to more ways to serve. For years now I’ve found myself emerging in helping entrepreneurs with growing their business. I knew in my heart I wanted to continue building on to this community by including not just photographers, but all creative entrepreneurs.

My hope with this Modern Market is to continue to serve as best as I can, with the strategies and tools I’ve used to build my business from the ground up. A place I get to share my dreams, and goals while helping you with yours.

For a long time, I felt like the website platform I had was holding me back from growing my business. Now, with my new site, I truly feel like I’m no longer being held back. Instead, I feel more inspired to create than ever before.

SOMETIMES ALL WE NEED IS A FRESH START

This whole process served as a reminder that sometimes the things holding us back from building our dream business could be something as simple as our website. We put so much effort into so many aspects of our business. The marketing, the sales, social media, and all too often, our website is set up and left behind as we continue to grow throughout the years.

If your website isn’t currently living up to what you would consider your dream site, then maybe it’s time to make it happen and create a space that truly inspires you.

Today, I’m celebrating not just a new website design but celebrating all there is to come for all of us.

If you have questions about building a Showit website, just leave a comment below! I’d be happy to answer them.

Ready for more? Join my newsletter and be the first to know about new articles published on the blog, business tips, and of course, all the best strategies and free resources. There’s a reason this list is 70,000 strong!

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A personal letter to anyone thinking about quitting.

In the last week, I have had more people contact me who are thinking about quitting and throwing in the towel than ever before. People I have known for quite a while and some that were complete strangers. I’m not sure why in the last week, there have been so many people out there thinking about giving up, but it made me want to write a message for anyone who is currently thinking about quitting.

This is for you.

I want you to realize that you have not come this far, to only come this far. You have spent so much time, heart, and hard work creating something for yourself. Don’t you dare think about quitting. Realize one thing; you could be one day away from succeeding. That’s the thing with making your dreams a reality, you have no idea how close you are to it until you make it, and you could miss that entire opportunity by throwing in the towel and walking away forever.

We live in a world where people prepare a plan for failure rather than focusing more on making their dreams a reality. Stop spending time thinking about failing and how you can continue after not making it and start focusing on not quitting. Focus on making something work and push forward. Re-train your mind to focus on continuing to work even when it’s hard. When you get tired, learn to take a break instead of quitting.

I want you to realize is that making your dreams happen is supposed to be hard. It’s supposed to test you over and over again. When you pour your heart into something and don’t see it happen the way you want, it’s hard. That’s how it’s supposed to be. This is where grit comes in. You have to keep going even when you don’t see any change at all. You have to have a special kind of vision in your head to continue something that doesn’t work over and over again until one day, it works. Believe in your dream, your vision, and keep going.

Many people are scared of failure; the idea of not making it happen is often enough to get them to quit. The idea of putting so much time, energy, and effort into something they love and have it not be guaranteed can be paralyzing. But here’s the thing, if you learn to change your focus, you’ll realize that the only possible way to fail is by quitting, then the solution is pretty simple; Don’t Quit.

Learn to work for yourself. No one in this world will hand you your dreams. No one will put the hard work into making it happen for you. No one will stay up all night working on your dream. If you really want it, you have to work for yourself. If you believe in yourself, your work ethic, your drive, then nothing can stop you.

Never put a time limit on reaching your goals and dreams. You know how crazy it sounds to me when someone tells me they have been working on their business for three full years and are thinking about throwing in the towel? You are working on a dream that will be something you can enjoy the rest of your life. And you’re willing to set a time limit on making it happen and are disappointed in not yet achieving it in a few years? I wish I would have documented the days where no one knew who I was and the days I worked on something day in and day out while not one person noticed. Those days say more about who I am than today. Those days have built me into someone who does not quit, someone who can work for themselves and push forward until they make it and figure it out. And you can do the same, as long as you don’t quit.

If you are on the path of turning your dreams into a reality, then I’m willing to bet you have people in your life that don’t support what you do or don’t believe it’s even possible. It could be a complete stranger or your closest friend. It could be someone from the online world that’s never met you or family that’s known you your whole entire life. Regardless of who it is, it’s difficult to hear and feel. Put those people aside and focus on proving them wrong. I have something about me, I’ve had it my whole life, and that is this; I have always been able to pull the motivation from people telling me I can’t do something and show them that I can.

Tell me I can’t, and I will.

Learn to use the doubters as motivators and make your dream a reality.

Raise your standards and surround yourself with those who inspire you. The ones who know what it’s like to dedicate themselves to pursuing their dreams and thinking bigger than the rest. Stop feeling guilty for wanting more out of life than the typical person and pursue your dreams with everything you have.

Realize you have the same 24 hours in the day as everyone else, and it’s 100% up to you what you do with them. Every day it’s your choice to sit back and let those hours pass you by or get to work. Success never happens overnight. Success is determined by how you spend every single hour, day in and day out. 

When you’re thinking about quitting, think about why you started and focus on envisioning the day you can look back to this day and realize that pushing past the hard day was the best decision ever. It will happen, but it can only happen if you’re not willing to quit. Anything is possible if you’re ready to put in the hard work and never quit.

Do not give up. You are closer than you think.