For Entrepreneurs

Why I Went with Showit Website + Tonic for My Site

I'm so glad you're here!

My name is Elena and I'm a Multi-passionate, writer, wife, and mama of four. These days, I'm all about putting pen to paper, sharing the wisdom and resources I've gathered so you, too, can create something unapologetically beautiful and authentically you.

Ready for
an algorithm-proof
marketing strategy?

WATCH VIDEO

My favorite FREE resources to help you with your business.

TOP categories

Bitesized business tips published weekly

All the best business advice in one convenient place.

Give me 15 minutes, and I'll give you a marketing strategy that works.

Since the new website launch, I’ve had a few people ask why I decided to go with a Showit Website. Over any of the other options out there. Before I dive into why, I’ll start with what I was using prior, and the reason it was no longer the right fit for my business.

Since the very beginning, I’ve have used Shopify as my website platform. As an e-commerce shop, Shopify was always the best option. But over the years of growing my business, it became more difficult to build a space that really showcased everything I had to offer.

For years now, I’ve been making Shopify work, and for years I’ve felt held back as a creative. I’ve had to piece together apps in hopes of creating a space online I loved. Only to become frustrated with it a site that wasn’t a true reflection of my style and vision.

I KNEW IT WAS TIME FOR A CHANGE

Fast forward to this year. I knew it was time to make a big change. I knew I would still keep Shopify for the shop side of Modern Market, but wanted to find the right kind of platform that would make it easier for me to style and customize my site. After months of research and comparing different platforms I decided that Showit would be the best fit.

At the time, I was incredibly nervous about moving everything over. Especially since I had just invested over ten years into building my business on one platform. I knew that in order to grow with my business, I needed more. Now that the switch has been made to Showit Website. I couldn’t be happier.

The number one reason I was so drawn to Showit was the company TONIC, which creates the most incredible pre-made Showit Website Themes you’ll find online. After they launched their Paper Plane theme, I instantly knew it would be the perfect theme for me. It’s exactly what I had in mind for Modern Market. It’s literally like they knew what I wanted and needed and designed a site that was made just for me.

They have so many beautiful themes to choose from, which you can see HERE. If you see something you love, you can even use the code MODERNMARKET to get yourself 15% off!

Below I’ll share the top reasons I decided to go with Showit Website.

BEAUTIFUL DESIGN + FUNCTIONALITY

As I said above, the top reason I ended up going with Showit was because of the design company Tonic. Their website designs are so much more than just a pretty-looking site design. Now don’t get me wrong, of course, I wanted my site to look beautiful. BUT as a business, I needed something that helped me put my best foot forward. As a creative entrepreneur, I needed something to make it easy to showcase everything I have to offer. If you’re looking for incredibly beautiful + functional themes, look no further. I bet you’ll find your dream theme over at TONIC.

SHOPIFY INTEGRATION

Next on my list was that I needed something that would easily allow me to integrate within my Shopify store. This is where I host ALL my digital products, and it was an absolute MUST on my list. To my surprise, Showit makes this super easy. I love that I can have my main site. Which is finally 100% designed the way I want, while still selling through Shopify. I’ve been creating specially designed pages for each of my preset collections. This way I can really showcase the collections available. I’m so happy with how it all looks.

EXAMPLE:

  • THIS is what my old product listing looked like.
  • And THIS is the same collection designed on Showit.

My favorite part? I can finally show off those pretty before and afters!

EASY TO CUSTOMIZE

One of the main things I was concerned about was being able to actually customize the site and make it look the way I want. Have you ever bought something and then just get so frustrated with trying to use it? Yeah, you won’t feel this way using a TONIC Theme + Showit platform. Within two days of getting started with my theme, I was getting the hang of it. I have to say, the whole process was incredibly fun.

If you’re worried about making the switch over to Showit, and worried about not being techy enough to actually figure out how to do it, I highly recommend using a TONIC theme . Pretty much everything is ready to go and all you have to do is customize it to your liking. Showit support is also top-notch. The few times I couldn’t figure something out, they were super quick to jump in and help.

THE OPTION TO CREATE MORE PAGES

For those who have been following my business over the years, know Modern Market has A LOT to offer. Like a lot, a lot.

  • We have beautiful presets.
  • Launched over 700 digital products.
  • Membership for social media captions.
  • Software to help entrepreneurs manage their clients and business.

With offering so many different kinds of products and services, I needed something that would make it easy for me to design and create custom pages. This way, I could create an unlimited amount of special pages while still keeping everything on ONE site.

Before switching over to Showit, the second someone wanted to view our Social Media Captions Membership, they would get bounced off our main site onto another. That style-wise didn’t really match. And then if they wanted to learn more about our software. Again they would get bumped off our main site and to a new one.

Since moving to Showit, I can finally create pages specifically for different products and services. No matter where someone goes on our site, they will get the same style.

The biggest takeaway from making the switch over to Showit and using a Tonic theme is that I finally feel like the website I have, is a reflection of my style, dreams, and vision.

I couldn’t be more in love with this beautiful site we created with TONIC & Showit!


QUICK LINKS

Tonic Site Shop offers beautiful, customizable website designs for entrepreneurs & creatives.

Paper Plane is the theme designed by Tonic that I used for our website. (Mixed with a few Greyhound Elements)

Showit is a drag-and-drop website platform that provides total creative freedom over the layout and design of your website, all without a single line of code.

Ready for more? Join my newsletter and be the first to know about new articles published on the blog, business tips, and of course, all the best strategies and free resources. There’s a reason this list is 70,000 strong!

Pin this post to Pinterest so you have it saved for later.

ABOUT THE AUTHOR

I'm Elena, your

new

CEO friend.

Multi-passionate, CEO of multiple companies, mama of four, obsessed with all things business and marketing, ready to help you attract your ideal client and customer. My goal is to give you the strategies and tools to grow your business so you can save time, get real results and focus on what matters most.

Want to know more about me and how I got here?

Reply...

Business Planner

The official Business Planner every business owner needs to have.

Instagram Captions

Snag these professionally written captions for the whole month.

Lightroom Presets

Film-inspired Lightroom presets to help you bring your vision to life.

FREE RESOURCES:

Yes, I need this!

Grab my most popular resource

for free today

Start your free trial on Wordsmith today and instant access to your first month of captions + over 270 bonus captions. Each caption is completely customizable, making it easy to connect to your ideal customer and clients. Focus on doing what you love most and let me do the writing for you.

MODERN MARKET

If you're ready for resources that lead to more profitable, sustainable business growth, you're in the right place. Join my email list so I can send you my favorite tips, strategies and advice! 

@modernmarket.co

follow along:

Ready for more?

©Modern Market 2023. All rights reserved.

Home

About

Modern Market

Wordsmith

Captions

Giving Back

Freebies

The Blog

For Entrepreneurs 

Weekly Business Tip

Free Resources

Contact

You might know me as the CEO behind Modern Market & Wordsmith, but more than anything, I love sharing my process, resources, and knowledge with those who want to learn more.

follow along