Content Prompt: I know firsthand how tough it is to build [specific result] on your own—I’ve been in those shoes, trying to piece it all together. That’s exactly why I created [your service/product]—so you don’t have to go at it alone. Let’s make this easier, together.
Copywriting Formula: Relatable Empathy
This one? It’s personal. The Relatable Empathy formula is the one I keep coming back to, over and over again. Why? Because every product, every offer, every single thing I’ve ever created has come from a place of knowing the struggle firsthand.
I don’t have to sell what I create—I simply share the story behind why I built it. Because I get it. And I know you do, too.
Here’s how it works:
- Share your experience. Open up about the challenges you faced before creating your service or product.
- Offer the solution. Introduce your service as the thing that changed everything.
- Make it about them. Show your audience how they can get the same transformation.
- Call to action. Invite them to take the next step with you instead of trying to do it alone.
Why it works: When people see themselves in your story, they trust you. You’re not just another business owner trying to make a sale; you’re someone who understands and is here to help. And that? That’s everything.
Wordsmith Instructions
Write a [social media, blog, newsletter] that shares a personal story about why I created my service. Highlight the struggles I experienced, how my service solves those issues, and include a CTA inviting readers to partner with me.
New to Wordsmith? Here’s the deal—Wordsmith helps you take content prompts like this one and turn them into polished, on-brand content in seconds. Whether you need a blog post, a newsletter, or social media captions, Wordsmith does the heavy lifting so you can focus on running your business.
How to Use This Prompt
Here’s how to bring the “Stop Doing It Alone” prompt to life:
- Be real. What was your biggest struggle before you created your service?
- Show the turning point. What changed? What led you to create this solution?
- Make it about them. How can your audience relate? What will this service change for them?
- Invite them in. Let them know they don’t have to do it alone anymore.
Information Needed About Your Business
To make this prompt powerful, focus on these key details:
- What struggle led you to create your service?
- What was missing when you were figuring it out on your own?
- How does your service provide the solution you wish you had?
- How does it feel to finally have that problem solved?
- What’s the next step your audience should take?
Once you have these answers, your post will feel real, relatable, and genuine. And that’s the kind of content that builds trust and gets people saying yes.
Example Post Using This Prompt
I wish something like this had existed when I started.
I remember sitting at my desk, feeling completely overwhelmed. I knew I needed to show up online, market my business, and create content that actually connected with my audience. But where was I supposed to start? What was I even supposed to say?
So I did what most of us do—I tried to figure it out alone. I wasted hours second-guessing every post, staring at blank screens, and feeling like I was always behind. And let me tell you, that wasn’t working.
That’s why I created Wordsmith. Because I know what it’s like to feel stuck, and I never want another business owner to feel that way. When I built Wordsmith, I set out to create something that would help me with content creation—captions that were ready to go, ideas I could use so I never had to sit at my desk wondering what to say. But as I built it, I realized it was about so much more. I learned how to create a strategy that makes content creation easier for business owners, helping them show up with confidence instead of uncertainty.
Today, creating content is one of my favorite parts of my business. And the best part? I get to share that with others who feel stuck, who just need a little help, and who are so ready to show up for their audience in a way that finally feels easy and aligned.
I built this for me—but I also built it for you.
You don’t have to do it alone. I built Wordsmith for people just like you—so you can create with confidence and finally feel excited about showing up online. Sign up today and let’s make content creation feel effortless again.
