Let me just say this right off the bat: I’ve never been the kind of person who could just do one thing. I run multiple businesses. I build things from scratch. I pivot, I create, I explore new ideas like a kid with a blank notebook and a brand new set of colored markers.
And you know what? I love it that way.
Some people hear that and say, “Wow, that sounds exhausting.”
But to me? It’s energizing—because I’ve learned how to do it without burning out.
If you’re someone who’s multi-passionate too, you know the feeling. Your mind is full of ideas. You’ve got dreams in one hand and a to-do list in the other. And while it’s a beautiful thing to be creative and curious and excited about more than one path… it can also feel a little chaotic if you don’t have a system in place.
Because here’s the truth: When you’re multi-passionate and disorganized, it starts to feel like you’re constantly running in circles.
You’re working hard—sometimes really hard—but you’re not seeing the kind of progress you want. You’re pouring your energy into so many different places that nothing feels like it’s truly moving forward. You feel pulled in multiple directions. Unsure which idea to run with, which task to prioritize, which business needs your attention the most.
You sit down to work and freeze—not because you don’t have ideas, but because you have too many. And that kind of overwhelm? It can lead to burnout, second-guessing, and spinning your wheels without ever gaining real traction.
The good news? It doesn’t have to be that way.
The moment you put a structure in place—the moment you start mapping out your ideas, organizing your projects, and planning your time with intention—you go from scattered to strategic.
From overwhelmed to in control.
From “I’m doing everything and nothing is working,” to “I know exactly what to focus on this week.”
That shift is powerful.
So today, I want to talk about how to find your focus when you’re multi-passionate—without forcing yourself to pick just one thing. Because you don’t have to. You just need to be a little more strategic about how you manage it all.
First, Let’s Redefine “Focus”
We tend to think of “focus” as choosing one thing and sticking with it forever.
But for me, focus means being intentional with my time and energy. It means knowing which hat I’m wearing today, and giving that version of me the attention it deserves—without guilt that I’m not doing everything at once.
I think focus is less about narrowing your dreams, and more about designing your life and business in a way that lets you pursue them well.
Why I Love Being Multi-Passionate (and How I Make It Work)
I’ve built a life and career around multiple ventures—each with its own purpose, audience, and strategy.
From digital products to content strategy, from writing to tech development (hello, Wordsmith 👋), I’ve learned to switch gears without losing momentum. But here’s the key:
👉 I don’t treat every business like it’s happening all at once.
I map out my year. I segment my focus. I batch my work.
I honor the seasons each venture is in—and I build my plans around that.
And that makes all the difference.
My Go-To Tips for Finding Focus as a Multi-Passionate Business Owner
1. Separate Your Work Into Buckets
I think of each business or passion as its own “bucket.”
Each one has:
- Its own goals
- Its own to-do list
- Its own content and strategy
I keep them visually separate in my Airtable dashboards, which helps me stay out of that messy middle where everything blurs together. When I’m in Wordsmith mode, I’m in Wordsmith mode. When I’m building a brand new business, I’m fully there. No hopping back and forth.
2. Use Time Blocking (But Really Really Loosely)
Time blocking changed the game for me. I plan my week in chunks—sometimes full days dedicated to one project, sometimes half-days depending on what’s needed.
But here’s the trick: I give myself margin.
I’m a mom of four. Life is not predictable. I build flexibility into my system so I don’t fall apart when my toddler needs extra snuggles or we decide to go apple picking on a Tuesday. I remind myself that I built this business because I wanted freedom to live life on my own terms. That also means like being able to be flexible at home.
3. Know What Season Each Business Is In
Not everything needs to grow at the same time.
I’ve learned to ask:
- Is this business in a growth season?
- Is it in maintenance mode?
- Or is it still in the idea stage?
That clarity lets me know where to put my energy—and where it’s okay to hit pause or coast.
4. Map Out the Big Picture First
At the start of every year, I map out the yearly vision for each project.
Then I break it into quarters. Then into months. Then into weeks.
That big-picture vision keeps me grounded.
Even when I’m knee-deep in one business, I know the others aren’t forgotten. They’re just waiting for their turn in the spotlight.
5. Let Each Passion Support the Others
Your passions aren’t random.
They’re connected. The skills you learn in one area almost always elevate the others.
For example:
- My experience in content creation helped shape Wordsmith.
- My understanding of passive income led to new strategies for my Pinterest ads.
- My love for writing spills into every corner of every business.
Nothing is wasted. Every piece fits together in ways you might not see at first—but they will.
You Don’t Have to Pick One Thing. But You Do Need a Plan.
I used to feel like something was wrong with me because I couldn’t just “niche down” and do the one thing.
But now? I see it as one of my greatest strengths.
Being multi-passionate means I get to explore, create, and serve in multiple ways. It means I can build sustainable, flexible income streams. It means I stay inspired and challenged.
But the only reason it works is because I got organized.
I found a system that helps me focus on what matters right now, without losing sight of everything else I care about.
And you can do that too.
If you’ve ever been told you need to pick one thing…
If you’ve ever felt “too much” because you have too many dreams…
If you’ve ever worried that having multiple passions makes you messy or scattered…
This is your permission to let that go.
You can be multi-passionate and focused.
You can be organized and creative.
You can build multiple businesses—and do it with joy, clarity, and intention.
Just don’t try to do it all at once.
Map it out. Break it down. Honor the season you’re in.
And give yourself grace in the process.