Content Prompt: “You’re not meant to do this alone. If [specific challenge] has been weighing you down, I want you to know there’s a way forward. With [your service], you’ll have the support and tools you need to [specific benefit]. Let’s tackle it together.”
Wordsmith Prompt: “Write a [blog, newsletter, social media post, etc.] that highlights a common struggle my audience faces and how my service provides the solution. Use a warm and supportive tone to build trust, and end with an encouraging CTA that invites them to take the first step.”
Info Needed About Your Business:
👉 What is the main challenge your clients face before working with you?
👉 What specific benefit does your service deliver?
👉 What type of support do you provide to make the process easier?
Why Relatable Empathy Works
Relatable empathy is your secret weapon for connecting with your audience. It’s not about pitching; it’s about understanding. You’re meeting people where they are, showing them that you get it, and offering a way forward that feels both achievable and supportive.
Here’s why this approach resonates:
- Emotional Connection: Acknowledging their struggles shows you see them as individuals, not just potential customers.
- Building Trust: Empathy transforms you from a service provider into someone they can rely on.
- Inspiring Action: When people feel understood and hopeful, they’re ready to take the first step toward a solution.
This week’s prompt is designed to tap into this powerful formula, helping you craft content that says:
I see you.
I understand you.
Let’s solve this together.
All About These Weekly Prompts
Let me guess—you’ve stared at your screen more times than you can count, trying to think of something fresh to share about your business. Been there, done that. That’s why I’m introducing something new to help: Weekly Content Prompts.
These prompts are here to take the guesswork out of showing up online. They’re designed to help you:
- Tell your story authentically.
- Highlight the passion behind what you do.
- Connect with your audience on a deeper level.
Each week, I’ll share a prompt to spark inspiration and make it easier for you to talk about your business. Whether you want to craft a blog post, whip up a newsletter, or create a scroll-stopping social media caption, these prompts will have you covered.
Here’s a little secret you’re not alone in: coming up with content is hard. You’re not the only one staring at a blank screen wondering what to say. In fact, a recent study found that 60% of marketers struggle to come up with fresh content ideas. Yup, even the pros hit roadblocks.
That’s where a content prompt can change the game. Instead of wasting time second-guessing yourself, you’ve got a starting point—a nudge in the right direction that makes showing up feel a whole lot easier.
(Source: Ziflow’s content creation challenges report)
Why Wordsmith Makes It Even Easier
If you’re already using Wordsmith, creating content just got even simpler. Add the prompt and some info about your business, and let Wordsmith do its thing—turning your ideas into beautifully written, on-brand content in seconds. Think of it as your personal copywriter in a box.
Not using Wordsmith yet? No worries! You can still use these prompts with tools like ChatGPT. But here’s the truth: Wordsmith takes it to the next level, automating the process and ensuring your content reflects your unique voice every time. (Psst… You can sign up for Wordsmith here!)
Try This Week’s Content Prompt
I hope you enjoy kicking off your content creation with this week’s prompt! Remember: showing up online doesn’t have to be a struggle. Let’s make it easier—and more fun—together.
