I made a bold move—I hit delete on all those social apps cluttering my phone. And let me tell you, it felt like a breath of fresh air, a pivot toward a more purposeful life and business. It’s been 100+ days since I last posted something to social media.
Lately, social media just hasn’t been sitting right with me. It’s morphed so much over the years, and I found myself lost in a sea of mindless scrolling, bombarded with content that felt lightyears away from the essence of who I am and what I want my life to stand for.
I kept asking myself, why am I pushing so hard for something that doesn’t align with the beat of my heart, the vision I have for my business down the road?
It’s all too easy to get caught up in the comparison game online, isn’t it?
Those highlight reels can leave you feeling like you’re drowning in inadequacy, all while you’re hustling behind the scenes.
Even with some major wins under my belt, the more time I spent on social media, the heavier my heart felt.
Scrolling endlessly.
Constantly creating.
Running a business can sometimes feel like being trapped on a hamster wheel of content creation. And for over a decade,I played that game.
But then, I hit pause and asked myself: What do I truly want for my business moving forward? Do I want to keep chasing growth on social media, tethered to the whims of ever-changing algorithms? Not really.
I kept circling back to the same truth: I crave a life filled with purpose, abundant income, and quality time with my loved ones—all away from the noise of social media.
For years, I justified my social media presence as a necessary evil for my business. But now, I’m at a place where I’m ready to let go of that narrative.
The truth is, I thrive in the quiet moments, away from the digital frenzy.
I’m the kind of person who can spend an entire day at home, basking in the simple joys, without feeling the urge to document every second.
The most precious moments in my life are the ones I hold close to my heart.
Between raising my four incredible kiddos, homeschooling the older ones, and nurturing my business, social media often felt like a thief stealing away my most sacred moments.
But since I deleted those apps, I’ve reclaimed precious time for the things that truly matter to me.
And you know what? I’m getting more of the important work done than ever before. (I never signed up to be a full-time content creator, so constantly feeding the social media beast often felt like a distraction from the work that truly lights me up.)
And you wanna know the most beautiful part of this journey?
I’ve discovered that social media isn’t the only path to business growth and success. Over the past couple of years, I’ve been crafting a method that allows me to build, scale, and flourish—all without relying on social media.
And let me tell you, seeing it all unfold seamlessly, proving that I don’t need social media to thrive, feels downright empowering.
It means I can keep fine-tuning this strategy, pouring more time into the work that moves the needle, rather than feeding the social media machine.
I’m not chained to my phone anymore. I’m reclaiming my presence in my own life.
In so many ways, hitting delete on those apps was the best decision I’ve made.
I’ve skyrocketed a single product to over half a million in revenue. Every single day, I witness this new method working wonders for my business, and I can’t wait to share more of it with those who resonate with this.
So, I encourage you to take a moment this week to reflect on what you truly want for your life and your business. Are there parts that no longer serve you like they used to?
Get crystal clear on your vision for the next 5…10 years, and then ask yourself if your current path aligns with that vision.
Because here’s the thing: Progress means nothing if you’re heading down the wrong path.
Moving forward, I’ll continue focusing on the marketing aspects that consistently bring me traffic and sales: my email list and Pinterest. Unlike the fleeting nature of social media, Pinterest is a search engine—a place where your content doesn’t just disappear after 24 hours.
Instead, it continues to be discovered by your ideal audience, day after day, week after week.
If you’re reading this, there’s a good chance you found this article through Pinterest.
That’s the beauty of it—Pinterest doesn’t just show your content to anyone; it shows it to the right people, those who are actively searching for what you offer. Imagine getting your business in front of customers who are already interested, ready to engage, and primed to purchase. That’s the power of Pinterest.
And if you’re ready to unlock that power for your own business, my course, The Pinterest Advertising Strategy, is the perfect place to start. It’s designed to help you harness the full potential of Pinterest, turning it into a consistent and reliable source of traffic and sales. Whether you’re new to Pinterest or looking to refine your strategy, this course will give you the tools and insights to take your marketing to the next level.
And if, like me, you’re wanting to build a life beyond the noise of social media, then buckle up, because I’ve got more goodness coming your way.
For now, you won’t find me on social media, but you can bet your bottom dollar that you’ll keep receiving these little love notes right in your inbox, the blog, and on everyone’s favorite search engine: Pinterest.
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